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Leanne Hyland

Google’s New Mobile Algorithm Boosts Search Results For Optimised Devices
 Google’s New Mobile Algorithm Boosts Search Results For Optimised Devices 1024 602 Gravitate Digital
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Internet users on the go can now track down high quality search results more easily after Google unveil their new mobile algorithm boost – an update designed to move mobile-friendly websites to the top of Google’s mobile search results. Confirmed by Google Trends Analyst John Mueller on Twitter earlier this month, the new boost will…

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Google to expand text ads
Google To Expand Text Ads for Increased Optimisation
 Google To Expand Text Ads for Increased Optimisation 700 411 Gravitate Digital
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Internet giant Google are soon to introduce expanded text ads across all Google Adwords accounts, a change which many industry experts are calling the biggest shake up to paid search in the last 15 years. The new format will allow two 30 character headlines, a description line comprising 80 characters and an automatically extracted domain…

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Sky AdSmart help McLaren launch first TV ad campaign
Sky AdSmart Help McLaren Launch First TV Ad Campaign
 Sky AdSmart Help McLaren Launch First TV Ad Campaign 700 411 Gravitate Digital
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British F1 experts McLaren have joined forces with interactive ad platform Sky AdSmart to help launch their first ever TV campaign. The premium sports and supercar brand will use Sky’s geo-targeted capabilities to deliver a 40 second ad promoting their new 570S Sports Series models. Released in 2014, the AdSmart platform works to help advertisers target a…

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Annuity Enquiries Double at UK’s Largest Retirement Income Broker
 Annuity Enquiries Double at UK’s Largest Retirement Income Broker 1024 602 Gravitate Digital
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Annuity experts Retirement Line have seen a dramatic rise in enquiries over the past 12 months, following the introduction of pensions freedom last April. Announced during the 2015 budget – this new  change in the tax rules, applying only to private pensions, means that anyone aged 55 and over can take their entire pension pot…

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Keyword Data cut for those without active ad campaign
Pay Per Click Ads Cut from Google search
 Pay Per Click Ads Cut from Google search 700 411 Gravitate Digital
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Google search results will now appear more streamlined following the removal of pay per click ads (PPC) from the right side of the search screen on desktop devices. A limited number of paid search links will continue to appear above any organic content, with PPC ads and unpaid listings pushed further down the page. The…

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New Position: Paid Search Specialist
 New Position: Paid Search Specialist 1024 602 Gravitate Digital
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The Company: An opportunity to work with a market leading digital marketing agency, renowned for converting clicks into profit. You will join a team of seasoned digital marketing professionals, benefiting from bespoke tools and systems driving conversions and profitability for market leading partners – recognised by Google as an Accelerated Growth Partner. We spend £millions…

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