About us

Who are Gravitate Digital?

Gravitate Digital specialise in connecting businesses with more of the people they most want to attract. We achieve this by creating highly targeted online brands, most typically providing consumers with comparison and quote request tools.

These brands deliver the right content, to the right people, at the right time. This sophisticated targeting and initial engagement is followed by introducing consumers to our clients’ businesses, confident that they have a high probability to convert.

What sectors do we work in?

Since forming in 2016 we have grown rapidly and we are now working with a number of clients who are enthusiastic about the results we deliver. Like most businesses, we started with a single project. But we are now creating a network of online brands across several sectors.

These are exciting times for Gravitate Digital and our clients, who consistently tell us how delighted they are with the quantity and quality of referrals we deliver.

  • Debt management solutions.
  • Equity release.
  • Life insurance.
  • Medical negligence.
  • Mortgages.
  • Pension annuities.
  • Private medical insurance.

What’s it like to be part of the Gravitate Digital team?

At our Peterborough headquarters we employ talented specialists across disciplines including paid search, analysis, development, design, content, sales and marketing. Creativity runs through our culture and we are always looking for better ways to do things, rather than hoping that success can be repeated without refinement or innovation.

People and disciplines work best when they work together, so our structure and working practices are designed to avoid silo thinking. We are always communicating with each other, sharing progress updates and ideas to make sure that Gravitate Digital’s collective performance is even greater than the sum of its parts.

What’s the basis of Gravitate Digital’s commercial relationship with our clients?

We prefer a commercial arrangement that rewards us only when we have made a tangible contribution to our clients’ success. So confident are we that we can deliver results, our business model places all the risk with us.

It’s simple: you only pay us when you make a sale to a customer that we have referred to you. If you are tired of outdated pay-per-lead models that leave you with an invoice but no guarantee of conversion success, we’d welcome your enquiry.